Hi I'm Jenifer a multi-facetted Creative Director with over 20 years experience, who loves storytelling, design, and the thrill of turning ideas into impact. I’ve craft stunning visuals and cohesive narratives that drive both connection and business growth. I lead with collaboration and curiosity—always thinking, problem-solving, and sparking ideas with my team. Whether developing a big campaign or mentoring a young designer, I’m passionate about creating work that inspires and moves brands forward.
Snap Shot
When ideas are flowing, anything feels possible. When they’re not, a great playlist and good cup of espresso go a long way. I’ll be the DJ—and pour the cup.
I think big, then make it work
I love bold ideas–but only the ones that ladder back to real business goals. I connect strategy, insight, and creativity to make work that looks great and actually does something.
I'm collaborative by default
I do my best work should-to-shoulder with others. I pull in smart partners across teams and agencies, invite strong opinions, and believe ideas usually get better when more brains are involved.
I give clear direction, not creative riddles
I set a strong creative point of view and give feedback that's honest, specific, and useful. My goal is clarity over confusion – so teams can move fast and make great work with confidence.
I build talent, not just decks
I'm passionate about developing people. I push teams
to stretch, protect space for experimentation, and help creatives find their voice while leveling up their craft.
I respect the deadline as much as the idea
I balance ambition with execution – strong processes, clear communication, and realistic timelines – so the work actually ships and stay s great from start to finish.
I stay curious and culturally plugged-in
I'm always watching what's happening in culture, design, tech and social – testing new tools, challenging old ways, and keeping the work fresh, relevant and a little unexpected.